Levitra

Some of Advertising guidelines adopted by the drug companies last year say DTC ads should be targeted to avoid audiences that are not appropriate for the message, a move widely viewed as an attempt to limit children's exposure to erectile dysfunction commercials.

McCarthy said the NFL wouldn't seek another sponsor from the erectile dysfunction category, although the companies could still advertise the drugs during games.

The mutual decision to end the relationship with the NFL comes a month after and GlaxoSmithKline PLC, launched a new educational campaign to raise awareness of erectile dysfunction that doesn't mention the drug by name.

Instead of the sexually suggestive themes of earlier branded campaigns, these ads are a dry, medical discussion of how high blood pressure, high cholesterol and diabetes can lead to erectile dysfunction.

Schering-Plough spokesman Matthew Scampoli declined to address McCarthy's c...

Read more...