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Sports Briefs: Jan. 10, 2006

... Brian McCarthy, an NFL spokesman, said the league chose to end the relationship because "the ads shifted from men's health to a performance, lifestyle issue." The change in advertising strategy made the NFL uncomfortable, McCarthy said.

Some of Advertising guidelines adopted by the drug companies last year say DTC ads should be targeted to avoid audiences that are not appropriate for the message, a move widely viewed as an attempt to limit children's exposure to erectile dysfunction commercials.

Webber out with back strain Chris Webber sat out Philadelphia's game against Seattle on Monday night with a lower back strain.

Webber also missed a game last week at Phoenix.

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