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Omnicom CEO John Wren, speaking on a conference call with the media and analysts, said the company won a record $5.5 billion in new business last year.

CFO Randy Weisenburger said, "We're extremely pleased with our agencies' ability to gain market share," during the conference call.

Marketing service accounted for more than 35 percent of Omnicom's total business last year, with specialty services making up 11 percent and public relations 9 percent.

When asked about the marketing landscape going forward, Wren said, "With the exception of the auto industry, I see a fair amount of bullishness with our clients.

We are extremely well positioned in the advertising industries and we think we'll continue to gain market share in that area." He added that most of the company's acquisition dollars in 2006 would be spent building its Asian operations, in addition to supporting CRM and Internet services.

In terms of global market performances, Wren pointed to Europe, which has been soft in the last 12-16 months, as picking up.

"I'm positive for the first time they're going to start to contribute to our overall growth," he said.

Wren also said Asia continues to expand, while South America and the United States continue to be strong with one exception—the auto industry.

Omnicom's BBDO in Detroit yesterday...

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